NICHE YET ACCESSIBLE™

NICHE YET ACCESSIBLE™

a Thinker / Maker — I create strategies and products that work for some of the world’s premier companies and startups.

experience

  • Global Strategy Director | Brand, Marketing & Innovation

    Designing transformative brand, marketing, and product strategies to catalyze growth, with a particular interest in technology & luxury — almost a decade of global experience across Samsung, Tiffany & Co, Google, Android, IBM, Ford Mobility and Enterprise Holdings

    Award-winning ability to define brand and market opportunities, invent core brand and product assets, and articulate them to the world through a variety of channels — film, static, experiential, and beyond.

  • Member of the Associates Program, a highly competitive (0.5% acceptance rate) one-year post-graduate rotational program across Account Management and Strategy, designed to prepare recent graduates for future leadership positions at the full-service global advertising agency headquartered in New York City.

  • News Researcher on the International Assignments Desk — responsible for all aspects of workflow, including newsgathering, iNews, live shots, and global bureau/reporter coordination all within a deadline-driven, live newsroom environment; managed and trained summer interns. Proven ability to collaborate with and direct show producers, field producers, and digital producers in pursuit of impartial, accurate, informative stories.

  • Program Operations at the experimental art gallery atop an abandoned parking lot in Peckham, London. Responsible for installing artwork, guiding tours and designing publication materials.

education

  • Designing A Business

    IDEO’s approach to building a human-centered business

    Designing Strategy

    Uniting rigor and creativity to create successful strategies

  • BA in Global History & Foreign Affairs with distinction

  • A-Levels — Politics, History, Fine Art and French

client work

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client work 〰️

Atelier PD

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Atelier PD 〰️

  • Born and raised in london

  • Studied politics, history & fine art

  • before my B.A. in History & Foreign Affairs

  • Now based in New York City, I work for Ogilvy Consulting as a Strategy director

  • In my free time, I create aesthetic and written projects through AtelierPD and DJ across Manhattan as Master Dailey.